Problem
In a team, brand a conference that focuses on teaching individuals healthy stress management techniques and other healthy living habits.
Solution
Journey is an event that focuses on the education of stress relieve, relaxation, health, and nutrition that applies to modern people. This brand was created with a team of talented individuals. Our goal was to target women and college students who are transitioning in life and help them manage their stress in order for them to tap into their inner peace. The logo mark is representative of a labyrinth which connects to our message that finding inner piece is a multi-path journey and never set in stone.
Institution: CSU Sacramento
Design: Diego Gutierrez, Ilona Panych, Jesus Chico, Jorge Ruiz
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